1. Home
  2. Ad Group and Ad
  3. Destination URL Macros

Destination URL Macros

Destination URL macros can be used to send data from AVID to your landing page. In order to use destination macros, you must add them to the ad’s Destination URL. The following macros can be inserted:

  • {ADID} – Unique Ad Identifier
  • {ADGROUPID} – Ad Group Identifier
  • {PLACEMENTID} – Placement Identifier
  • {PUBLISHERID} – Publisher Identifier
  • {ADNAME} – Ad Name
  • {ADGROUPNAME} – Ad Group Name
  • {PLACEMENTNAME} – Placement Name
  • {PUBLISHERNAME} – Publisher Name
  • {SUBID1} – Sub ID 1
  • {SUBID2} – Sub ID 2
  • {SUBID3} – Sub ID 3
  • {SUBID4} – Sub ID 4
  • {SUBID5} – Sub ID 5
  • {CPACODE} – Unique Click ID

Example:
http://www.example.com?ad={ADID}&group={ADGROUPID}&placement={PLACEMENTID}&publisher={PUBLISHERID}

Warning:

These destination URL macros are case sensitive. All letters should be capitalized.

Updated on October 2, 2017

Was this article helpful?

Related Articles