GEO statistics can be seen by clicking the “GEO” icon in the top right section of the “Placement Details” page. AVID uses IP address data to collect statistics from the physical locations where your ads are being served. GEO statistics must be enabled (when creating/editing placement) before you start receiving traffic. Click on the country to view statistics for the regions, and region to view statistics for the city within that country. The data can be filtered by date, as well as ad groups.